Lisa Hitch

Lisa is a Data Consultant at The Information Lab specializing in helping clients find business insights with Tableau, automate workflows using Alteryx, and optimize data modeling through SQL. She also brings skills from a variety of other statistical and coding software such as R, SAS, SPSS, and Python. At the forefront of her consultancy philosophy is teaching and breaking down complex topics into simple, understandable, and manageable steps. She thrives on sharing her knowledge, offering tailored training sessions, and mentoring clients to build their own data analytics capabilities with confidence.

For example, Lisa worked with a hedge fund for a 3-month period, serving as Center of Excellence for Tableau. During this engagement, she provided more than 18 ad-hoc office hours, over 50 hours of 1-on-1 Tableau teaching sessions, and conducted 4 small group workshops on topics such as Data Modeling, Data Calculations & Parameters, LODs & Table Calculations, and Tableau Server Fundamentals. In addition to training, she built 7 dashboards for trading and corporate access relationships, saving more than 350 hours of manual data updates annually.

During a 5-month engagement with Wells Fargo's Analytics Enablement team, Lisa utilized SQL to optimize Tableau workbook performance through database-side using joins, ETCs, and filtering. She then built dashboards on SLA performance, customer language preferences, and exploration tools for trusted data sources. To streamline development, Lisa created a Tableau dashboard template and iterated it based on business needs in collaboration with business stakeholders and data analysts. Additionally, she developed and led a customized 3-part interactive workshop series, covering Tableau topics from beginner to advanced, including breadcrumbing for parameters and filters and dynamic zone visibility.

Lisa's background in public health research and biostatistics has deeply informed her approach to data consultancy. Currently pursuing her PhD in Community Health at the CUNY Graduate School of Public Health, she focuses on leveraging dashboards to inform public health policymaking. In addition to her consultancy work, Lisa is an Adjunct Lecturer for Applied Biostatistics and Quantitative Research Method teaching foundational and advanced analytical techniques to graduate-level students.

In her leisure time, Lisa enjoys rock climbing, traveling, playing tennis and squash, and finding the best cup of coffee in NYC.

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